People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
The Featured Snippet section appearing inside the first page of Google is an incredibly important section to have your content placed within. I did a study of over 5,000 keywords where HubSpot.com ranked on page 1 and there was a Featured Snippet being displayed. What I found was that when HubSpot.com was ranking in the Featured Snippet, the average click-through rate to the website increased by over 114%.
If you've never been on Product Hunt before, it's like a daily Reddit feed for new products. Products get submitted to the community and they're voted on. Each day products are stacked in descending order based on how many votes they've had. Ranking at the top of the daily list can result in thousands of conversion-focused traffic to your site, just as the creator of Nomad List found out.
Basically, what I’m talking about here is finding websites that have mentioned your brand name but they haven’t actually linked to you. For example, someone may have mentioned my name in an article they wrote (“Matthew Barby did this…”) but they didn’t link to matthewbarby.com. By checking for websites like this you can find quick opportunities to get them to add a link.

Once you've set up an alert within Mention, go to your settings and then 'Manage Notifications'. From here you can select the option to get a daily digest email of any mentions (I'd recommend doing this). You also have the option of getting desktop alerts - I personally find them annoying, but if you really want to stay on the ball then they could be a good idea.


Direct traffic is defined as visits with no referring website. When a visitor follows a link from one website to another, the site of origin is considered the referrer. These sites can be search engines, social media, blogs, or other websites that have links to other websites. Direct traffic categorizes visits that do not come from a referring URL.

This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising (try our Smart Ads Creator!) are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card.
A few links down and I've noticed that Brian has a link from WordPress.org. Not bad! Turns out that his content has been referenced within one of WordPress's codex posts. If I were to reach out and offer some additional insight, citing one of my articles, there's a chance I could bag a similar link, especially considering they have a 'Useful Resources' section.

Backlink Training: Our Full, Free Course on Backlinks and Link Building for SEO “If you build it, they will come.” That statement may have worked in Kevin Costner’s 1989 movie but certainly not in today’s competitive world of online marketing. You need to get more proactive. You need to become an SEO fighter. A warrior. A champion. Mind-blowing content is a great start, but...
You could get even more specific by narrowing it down to customer base. Is there a specific group of clients you tend to serve? Try including that in your long-tail key phrase. For example: “SEO agency for non-profits in Albuquerque NM.” That’s a key phrase you’re a lot more likely to rank for. Not to mention it will also attract way more targeted, organic traffic than a broad key phrase like “SEO agency.”
Every new blog post that you publish gives you an opportunity to spread it through social media, which helps to drive more traffic back to your site. Use your blog as a way to connect with your audience. Your blog isn’t a place to just post overly promotional posts. This is an opportunity to address possible concerns or even common questions related to your service or product. If you are worried about coming up with enough content ideas to publish blog posts on a regular basis then check out these resources:
First, you need to know what content is old. If you have a content inventory, this should be simple. If you don’t, you can use Screaming Frog (free up to 500 URLs) to scrape your blog content and publication dates. Or, if you’re more of a manual person, go into Google Analytics and see which blogs are driving traffic and check when you published them. Tedious, but effective.
The Featured Snippet section appearing inside the first page of Google is an incredibly important section to have your content placed within. I did a study of over 5,000 keywords where HubSpot.com ranked on page 1 and there was a Featured Snippet being displayed. What I found was that when HubSpot.com was ranking in the Featured Snippet, the average click-through rate to the website increased by over 114%.

This blog post contains links that take you to external sites. Some of these sites are products and services that I recommend, based on my experience with them. If you decide to purchase from them, I may earn a small commission, at no additional cost to you. Thank you in advance for your understanding. For more info, check out the Affiliate Disclosure.
You’re not limited to promoting your website or blog posts on Social Media. You can do this with other blogs, especially in your niche. You can reach out to bloggers in the same niche and write a guest post on their blog. If their audience reads and likes your blog post, they may come to your blog to read more of your content. By being able to post your blog post links on other websites, you are effectively practicing the art of “backlinking”. Backlinking is a strategy that increases your website ranking on the search engine results.
TrafficWave is, again, not quite a traffic exchange. Rather, it’s a valuable tool to use with the traffic you’ve already attained. It’s a fairly sophisticated autoresponder for email lists, with a 30-day trial and a suite of tools designed to help you put together the best autoresponses available. Use it in conjunction with any of your affiliate or referral programs for a sizable benefit.

People use search engines to get more information about the products or services that they are interested in purchasing, as well as the businesses that they are interested in purchasing from. Consumers will turn to search engines before doing business with a large national company, and they will also utilize search engines when planning to make local purchases as well.

Direct traffic is defined as visits with no referring website. When a visitor follows a link from one website to another, the site of origin is considered the referrer. These sites can be search engines, social media, blogs, or other websites that have links to other websites. Direct traffic categorizes visits that do not come from a referring URL.
No, this isn’t a tool to generate traffic jams on your way to work. Instead, it’s a piece of software a lot like 1MC, designed to send hits towards a website repeatedly. This one is a quick and easy to use program, with very little in the way of customization options, but that’s okay. It’s designed to do one thing and one thing only, and it does that thing.
Headlines are one of the most important parts of your content. Without a compelling headline, even the most comprehensive blog post will go unread. Master the art of headline writing. For example, the writers at BuzzFeed and Upworthy often write upward of twenty different headlines before finally settling on the one that will drive the most traffic, so think carefully about your headline before you hit “publish.”
Just to make sure we’re all on the same page, let’s talk about how Google ranks content in the search engine results pages (SERPs). When a user goes to Google, Bing, or some other search browser out there, the browser will display results that are best suited to meet the user’s needs or answer their question. To earn organic traffic, you’d better hope that the content you’re creating shows up in the SERPs.
This community is full of opportunities if you're a fashion-based retailer. One of the major advantages is the fact that they add links to each of the products that they feature within their outfits - the links go directly to product pages. This is the holy grail for ecommerce SEO, and the traffic those links will bring through will convert at a very high rate.
As the name implies, 1MC is a program that allows you to rack up a sizable number of clicks to your website in a very short time. It advertises itself as a “fake traffic generator” and that’s really what it is; it’s not going to earn you any money through commissions or referrals. It may earn you cash through pay per view ads, particularly if you use a proxy list, but its primary purpose is typically for testing. If you want to make sure your analytics are accurately reporting clicks, you can schedule a number of clicks through the software and track them. You can also set it to freely spam a site with clicks, to test the server under load. You should, of course, avoid targeting competitors; they won’t take kindly to an unwanted server stress test.
There is an excellent tool, a plugin, that helps you do this seamlessly. It’s called Yoast SEO and it’s available in a free or paid version. When you start writing your posts, the “Yoast Internal Linking” sidebar opens up and suggests which posts you should be linking to. The primary suggestions are always to cornerstone content, while the other link suggestions are for similar posts or keywords.
There are more than half a billion active websites under the sun and most of the (almost 70%) of them struggle to get traffic due to the high competition and expense of the process like SEO or Digital Marketing. However, you can simple buy targeted traffic from various sources at any time you want! Every paid ad campaign is an attempt to get traffic in exchange of money. However the reasons behind getting traffic are pretty different from each other. Some people buy traffic to get sales, some buy traffic to get leads, some buy traffic for brand exposure, some buy traffic to gain authority and improve rank on several metrics and so more.
The first step that I take is to do a quick Google search to find pages on my domain where I've mentioned the keyword in question so that I can add an internal link. To do this, I'll use the following search query, replacing DOMAIN with your domain name (e.g. matthewbarby.com) and KEYWORD with the keyword you're targeting (e.g. "social media strategy"):
×